How Green Toad Bus Expanded to 39 Countries With MultiLipi Multilingual SEO
MultiLipi
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Nov. 17, 2025
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5 Min read
About Green Toad Bus
Green Toad Bus is a trusted travel service that connects tourists to some of South America’s most iconic destinations — from Ilha Grande and Paraty to Búzios and the breathtaking Iguazu Falls. Their audience is global. Their website, however, was originally built only in English.
Every day, thousands of foreign travelers landed on their website…
But many left because they couldn’t understand the content clearly.
Green Toad Bus needed a solution that could:
- Make their website readable to global tourists
- Improve search discoverability in multiple languages
- Increase international bookings
- Achieve all this without manually rewriting every page
That’s when they chose MultiLipi.
The Challenge
Before MultiLipi, Green Toad Bus faced three major issues:
1. High international traffic, low conversions
Users came from Europe, South America, Asia, and the Middle East, but English-only content wasn’t enough to engage them.
2. Zero SEO visibility in non-English markets
They weren’t ranking for non-English travel queries like:
- “transfer para Ilha Grande português”
- “bus a Paraty español”
- “transfert Rio Búzios français”
- Japanese, Korean, and Chinese travel searches
3. No scalable translation approach
Translating manually into 25+ languages would require huge time, cost, and effort.
Green Toad Bus wanted a single solution that could translate, optimize, and scale — instantly.
The MultiLipi Solution
Green Toad Bus enabled MultiLipi across their entire website, unlocking:
25+ Fully Translated Languages
Including Spanish, French, German, Arabic, Polish, Japanese, Korean, Dutch, Danish, Swedish, and many more.
Over 4.59 Million Characters Translated
With MultiLipi's AI, the system translated:
- Trip descriptions
- Destination details
- Booking instructions
- Navigation menus
- Reviews
- Metadata
- URLs and slugs
Every translated page became SEO-ready from day one.
Full SEO Optimization
MultiLipi automatically handled:
- Hreflang
- Localized slugs
- Multi-language sitemap
- Crawler-friendly structure
- Automatic detection of user’s browser language
- Redirecting users to the correct language pages
This positioned Green Toad Bus for global search rankings.
Impact: The Global Shift After MultiLipi
The results were not small they were transformative.
39 Countries Reached
In just weeks, their multilingual pages were receiving visitor traffic from:
- Brazil
- United States
- France
- Germany
- Mexico
- Japan
- And 35+ more countries
This proved that multilingual content wasn’t just a feature…
It was now a growth engine.
5604+ Translation Requests in a Few Months
Each translation request represents a real visitor viewing content in their native language.
Polish saw a massive spike, while Spanish, French, German, and Dutch consistently ranked high. Asian languages like Japanese, Korean, and Thai showed steady usage — a strong indicator of global travelers actively browsing their offer pages.
Top Browser Languages Reveal Strong Global Demand
Among all languages, the top performing were:
- Spanish (highest usage)
- French
- German
- Simplified Chinese
- Dutch
- Danish
- Arabic
- Thai
This confirmed that users truly preferred booking in their own language, improving trust and lowering bounce rates dramatically.
4,597,897 Characters of Translation Consumption
The massive character usage shows how deeply MultiLipi translated the website — not just pages, but entire user journeys.
From homepage to booking…
From travel guides to checkout pages…
Every experience became multilingual.
A Simple Change With Extraordinary Business Impact
Green Toad Bus didn’t change their design.
They didn’t rebuild their backend.
They didn’t hire translators or SEO agencies.
They simply added MultiLipi.
And the result? A website that now speaks to the world.
Visitors from 39+ countries can now:
- Search in their language
- Discover pages in their language
- Read travel details in their language
- Book confidently in their language
This directly improved user trust, session duration, and booking conversion rates especially from regions where English adoption is lower.
Final Outcome
Green Toad Bus is now a truly global travel brand, discoverable in multiple languages and accessible to tourists worldwide.
Here’s the transformation in one narrative:“Green Toad Bus went from a single-language website to a multilingual, globally discoverable platform translated into 25+ languages, used by visitors from 39+ countries, generating 5604+ translation requests, and consuming over 4.59 million characters all within a short period.”
This is the power of MultiLipi.
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